New Google feature tries to explain ads in search, Gmail [Video] - latimes.com

A lot of people still don't understand why certain advertisers target them while they are searching the Web. 

via latimesblogs.latimes.com

The industry that purchases gobs of anonymized but extremely detailed user info goes to giant, profitable firms called "data aggregators." Whine. I wanna be a data aggregator. Most people don't seem to know this. They oughta.